The low-cost carrier Flydubai is launching new routes to Zagreb, Sarajevo and Sofia.
These trio present the fast-growing carrier with more direct traffic opportunities to and from Dubai.
Flydubai is actively promoting its Bratislava route to Vienna travellers – and hopes to tempt them over the border.
Similarly Prague’s catchment area also extends to southern Poland and Germany while Sarajevo’s proximity to Serbia and Montenegro, Zagreb’s to Slovenia and Sofia’s to eastern Serbia and Macedonia, all offer through-traffic potential.
EU passport holders who can already travel easily across borders may now consider the routes as part of wider itineraries.
For all its current European focus however, flydubai has no plans to be the next Ryanair or easyJet on the continent.